Snap-action depression, such as the redesign of the hits of growth

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Shares in Snapchat fathers of the firm fell 17% after it was revealed that the application of the controversial redesign had made it less attractive for users.

Only four million new users were added in the first three months of 2018 – a little more than half the number forecast.

And Snap has warned of growth and revenues could decrease substantially in the second quarter.

This is because the number of daily active users on Snapchat is crucial for the generation of advertising revenue.

The data was revealed in the signing of the first results from the January review of the messaging app.

Revenue increased in more than half of the $230.7 m (£169.4 m) in the first quarter, but also came in below analysts ‘ expectations.

Snap blamed the redesign for “disrupting user behavior and the creation of some “apprehension” among its advertisers.

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‘Confusing’

The results mark an important reversal of the fortune of the parent of the company after Snapchat added 8.9 m to new users at the end of last year.

That quarterly jump in growth was the largest since a Complement was made public in March of 2017.

The new look design was intended to attract more users, but many of Snapchat of fans didn’t like it.

Celebrities publicly criticized the redesign and a tweet from Kylie Jenner wiped £1bn ($1.35 billion) out of a Complement of the market value of securities after that she said she was not going to use Snapchat more.

Many people complained that the feeds were confusing and not chronological.

A million and a million people signed a petition asking for Add-on to reverse the redesign or go back to the previous version.

Add-in to make the changes as a way for the social network to monetize its service by mixing in more ads.

Following the plan

The company has acknowledged that the new design hurt its results, but said the changes to boost growth in the long term.

“The redesign lays the foundation for the future of our media products and our media platform, and we expect to double in both,” chief executive Evan Spiegel said in a conference call with analysts.

Snap insisted that he would continue with the plan to keep the content of friends separate from the other editors.

And it seemed to set aside concerns about any long-term impact on its earnings, adding that “a change this big” comes with “some interruption.”