The BBC is launching its first augmented reality app. It will allow people to explore the history of the objects of museums in the united KINGDOM in virtual exhibitions.
It is a companion to the BBC Two Civilizations of the series, which will be released in spring 2018.
Users will be able to view and explore artifacts of the quasi – for example, a mummy inside a sarcophagus.
Other broadcasters are also experimenting with the technology.
Sky ran an AR-based marketing campaign last year to promote its Q-TV service, which allows consumers to interact with virtual versions of characters from his shows at a london station.
AMC has created a video to promote the game, the Walking Dead, which superimposed zombies on the smartphone camera view on the real world.
And during the last week of the Super Bowl, NBC’s flagship augmented reality, graphical representations of players that he superimposed over the views of the Bank of american Stadium.Plus the mummy
Civilizations AR app is published on both iOS and Android.
Its interactive features, for example, by allowing users to “scrub” through the layers of history to revive a fading of the sculpture to what it would have looked like when it was first made.
The application of this include:
an Egyptian mummy in the Museum of Torquay
Rodin The Kiss at the National Museum of Wales
the Umbrian madonna and Child from the National Museum of Scotland
Easy to administer
Developers are increasingly interested in the creation of the augmented reality products, in part because the software kits have been released for the iOS and Android operating systems last year, which make it easier to deliver advanced features.
“What Apple and Google has had a huge impact,” Gartner analyst Tuong Nguyen told the BBC.
He added that the RA presents a fun way to share information, and has the potential to be useful in a wide range of industries.
But he added that it could take years to reach its full potential.