UK beauty blogger Amena Khan, ” she said, pulling L’orÃ©al campaign.
In a post on Instagram, she said she resigned from the campaign “because of the current conversations surrounding it”.
His decision follows the discovery of tweets she wrote in 2014, which some have branded as “anti-Israel”.
It comes just days after she told Newsbeat she was delighted to be the first woman in hijab to be part of a large ad for the hair care.
A post shared by Amena (@amenaofficial) on Jan 22, 2018 at 4:24am PST
The end of the Instagram post by amenaofficial
In her Instagram post, she said: “I recently took part in a campaign, which excited me because it celebrated the inclusion.”
She explains that she is stepping down “with regret”, because “the current conversations around it removes the positive and inclusive, in the sense that he began to provide”.
It follows accusations that it had expressed “anti-Israel” views in a number of tweets from the 2014.
Newsbeat has not seen the tweets they have been deleted, but in his post, Led to an apology for them, saying that she is sorry for the “anger and hurt” they caused.
“Promoting diversity is one of my passions, I don’t discriminate against anyone,” she adds.
Brought had hoped that its role would be to inspire and empower other women who wear the headscarf.
Earlier this month, she told Newsbeat: “It is a platform for the diversity of voices and of women who do not correspond to the very narrow straightjacket of beauty.”
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