The microblogging service Twitter will pay its users for the video in which to advertise. About it reported in a press release.
“Part of the advertising income will be transferred to the Creator (of the video. — RBC)”, — stated in the message.
From the statement of social network implies that part of the profit you will receive from advertising partners of Twitter, which will host the published videos. Before you can share a clip, the user will have to put a tick in the appropriate section, thereby agreeing that in the beginning of his video will be added is.
The company will not require users to exclusive content that will allow users to post the same video on different sites.
The service will be available yet for users in the United States. Expand the programme of monetization, the company said. Service Twitter Amplify Program Publisher for the first time will be available only for major us companies, such as commercial broadcasting television network CBS and the national football League.
According to the source portal Recode, users will receive 70% of advertising revenues when the Twitter will take 30%.
Currently, a similar program of monetization works on YouTube, which pays its users for 55% of revenue from ads placed in videos.